Poker Forum > General Discussion
Season Seven Seat Reservation
SirPercival:
As my post above doesnt offer any solutions to the revenue issue I thought I"d reserect one idea I suggested a few years ago (and others have too) which is to reintroduce a membership fee.
A "Gold" "Silver" "Bronze" type approach would allow it still to be free to all - "Bronze"
"Silver" could be a small annual charge and could give benefits like being able to use the staking thread, a drink bought by Des at a live event* etc.
"Gold" could allow you to preregister for events (the admin cost of such is covered by the charge for gold membership)
* OK, I accept this idea needs some work!
I accept this may seem like a contridiction to my arguement above in that it is reintroducing a fee to get a seat and it is still optional however I think if marketed correctly, the "membership" element could be built into a strong USP.
kevod85:
Don"t like the idea of paying £5 to reserve a seat for every event, as others have stated i do think it would put off new players and only really end up costing the regular APAT members more who will always want to guarantee their seat.
Could something similar to the staking license not be done? Eg "Season 7 priority player" Kind of a membership but only for the duration of that season? Giving that member priority seat reservation and no seat resevation fee? I"m sure in the past ive read something similar to this on here, only been a member for 18 months so if this is something you have tried in the past i apologise for repeating it :)
Des:
There is some really good feedback here everyone, so I appreciate that and look forward to running through and responding in detail this evening.
Ultimately there are two elements in discussion, it"s not just about revenue. There is also the admin question and some of the responses to date aren"t necessarily taking that into account.
That aside it"s positive to hear members say that they are afraid of APAT positioning ourselves as being too expensive and worrying how new members might perceive this.
Could I offer an opinion that perhaps APAT offers a more personalised and community orientated service to our customers and for that reason what we offer might justify a premium fee? Whether you view it similarly is very important and if you do, what a premium is worth is equally important.
The final thing I would say now is don"t underestimate the important of having a clear message on the home page with an instant call to action. "Buy Now". How difficult is it to buy a seat to an APAT event if you"re a new player? Very difficult in my opinion. If we go down this route then I believe for recreational players, it becomes easier to get a seat with APAT than with any other tour nationwide.
Not saying I"m right, but I"m throwing my thoughts in there alongside yours.
Jon MW:
--- Quote from: Des on May 30, 2013, 10:35:35 AM ---
..
Could I offer an opinion that perhaps APAT offers a more personalised and community orientated service to our customers and for that reason what we offer might justify a premium fee? Whether you view it similarly is very important and if you do, what a premium is worth is equally important.
...
--- End quote ---
This is true, but I think the biggest problem is to do with attracting new players - you can"t tell that this is the case until you"re already involved with APAT.
I think the perception will be of £75 +£12.50 tournaments - and that"s going to put off a lot of recreational players because people rarely tend to look at even the most basic of details before coming to conclusions.
SirPercival:
--- Quote from: Des on May 30, 2013, 10:35:35 AM ---
Could I offer an opinion that perhaps APAT offers a more personalised and community orientated service to our customers and for that reason what we offer might justify a premium fee? Whether you view it similarly is very important and if you do, what a premium is worth is equally important.
--- End quote ---
I dont think APAT is any more personalised and community orientated than many of the others out there. YES it is personalised, YES it is community orientated and if you ask forum users for an opinion on this you are likely going to get the loyal followers saying it is.
Just a thought? Is there any way to ask for feedback from those who are more loyal to other communities? Many of these will also be members here. In fact if you look at the dynamics of the APAT community there are sub groups made up from other communities. Maybe we should just get BCPC to charge £10 to get a seat at their events - problem solved! ;)
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