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Season 6 Discussion

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Paulie_D:

--- Quote from: Swinebag22 on January 26, 2012, 13:46:15 PM ---

I love option 3 - Des has the skillz to get this off the ground and to make it a success.


--- End quote ---


If Des opens APAT Poker and it has to generate sufficient revenue profit to fund the next event on a month to month basis then we"re left, potentially, lurching from event to event without knowing if APAT can afford to actually put it on. So, this is an Option 2 all over again.

I"d love Option 3...if it GUARANTEED me a full season of live APAT events straight out of the gate. That"s what I want.

If it did that, I"d sign up on Day 1....but I strongly doubt that it would. And of course, a new APAT Poker site can"t start generating revenue to fund S7 if it"s competing with a sponsor during S6...sort of Catch 22 really.

Frankly, I"d prefer to pay a membership fee first (which gave me some sort of privilege...be it preferred registration or something)




Paulie_D:

--- Quote from: SirPercival on January 26, 2012, 14:35:36 PM ---
Is there a potential hybrid option?

Option 3 affiliated to Option 1 for the core events with option 2 for some "one offs"?

--- End quote ---


This is, IMHO, where we are headed but...as I just said..


--- Quote from: Paulie_D on January 26, 2012, 14:39:45 PM ---

And of course, a new APAT Poker site can"t start generating revenue to fund S7 if it"s competing with a sponsor during S6.


--- End quote ---

TheSnapper:

There are two distinct elements to all these options.

Element 1: Apat schedule and announce the coming seasons list of events, venues & dates. Early announcement of dates is important to quite a few members for logistical reasons, time off work, travel arrangements etc. This is more or less common to all 3 options so, is it that much of a complication in terms of choice?

Element 2: Apat secure a sponsorship package so as to continue to provide the "Added Value" we"ve grown to love. It would appear that sadly some members now expect this added bonus even to a point where it becomes "the" key factor in their continued presence at Apat events. Would the absence of "added value" substantially effect attendance?

Already excellently stated in Rob"s post, option 1 has not yet secured a repeat sale and if we"re honest, most likely won"t ever do so. Ultimately the sponsors well will run dry. It seems to me that option 2 is simply a thirstier version of option 1 with the potential to empty the well faster. Is there a chance that the Sponsor pool may not pay as much attention to the smaller bite-sizes? How can we provide more return to our sponsorship partner/partners so as to sustain a lasting mutually beneficial relationship?

Paulie_D:

--- Quote from: TheSnapper on January 26, 2012, 16:03:32 PM ---

There are two distinct elements to all these options.

Element 1: Apat schedule and announce the coming seasons list of events, venues & dates. Early announcement of dates is important to quite a few members for logistical reasons, time off work, travel arrangements etc. This is more or less common to all 3 options so, is it that much of a complication in terms of choice?

Element 2: Apat secure a sponsorship package so as to continue to provide the "Added Value" we"ve grown to love. It would appear that sadly some members now expect this added bonus even to a point where it becomes "the" key factor in their continued presence at Apat events. Would the absence of "added value" substantially effect attendance?

Already excellently stated in Rob"s post, option 1 has not yet secured a repeat sale and if we"re honest, most likely won"t ever do so. Ultimately the sponsors well will run dry. It seems to me that option 2 is simply a thirstier version of option 1 with the potential to empty the well faster. Is there a chance that the Sponsor pool may not pay as much attention to the smaller bite-sizes? How can we provide more return to our sponsorship partner/partners so as to sustain a lasting mutually beneficial relationship?


--- End quote ---


I agree with all of this...I know it"s a KEY thing with APAT that tournaments are run reg. free but perhaps, say, 10% not be too much to pay. After all, isn"t that where most of the sponsorship monies go?

Equally, if the extra prize (which is usually a seat and not extra cash) were to disappear it wouldn"t stop me turning up.

If APAT is to survive, even thrive, something, IMHO, has to change at a core level.

Des:
Some of the assumptions over the last few posts haven"t been correct guys.

For one thing, Blue Square sponsored APAT in both season 2 and 3.  In addition, the law of diminishing returns suggests that sponsors are less likely to do as well in the second year of a relationship as in the first.  That is not to say that they don"t do well in the first; that"s not the case at all.  We"ve had continuation discussions with all of our sponsors but ultimately if we don"t get the right deal, then I"m very unlikely to go forward.

With regards the three options in my initial post on this topic; my opinion at this stage is that we potentially tie our hands with option 1 and it becomes hard to jump off that treadmill, which I think we need to to evolve.  Option 3 if delivered and supported well offers the best long term option for the business and the players.  Ultimately we may need to go through a period of option 2, to enable APAT to go forward with option 3 - nuts and all in the middle.  :)  

To clarify something I said on option 2.  I"ve never had a deal of mine fall through so I was perhaps being cautious listing it as a concern.  In reality, once an operator has signed on as a sponsor the deal is highly unlikely to fall over.  In addition there would be nothing to stop us publishing the complete calendar so that players have sight of all events; with the later event sponsors tbc.  Ultimately we are talking about UK events and as long as you book sensibly, there shouldn"t be any issues.

What would help is members promoting APAT to their friends and encouraging them to join and like our FB group etc.  Silly stuff like that is very appreciated.

To finish I spoke to a certain Mr Tapie today and he sends his regards.  ;)

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